Competitiveness of autonomous sports establishments

Фотографии: 

Teoriya i praktika fizicheskoy kultury №5 2017, pp.86-87

Postgraduate M.A. Rodionova
Surgut State University, Surgut

The ongoing reforms to ensure transition of social institutions using a variety of autonomous institutional and legal formats implies the following problems being solved in the process: first, a competitive environment will be created on the national market of municipal services based on the public-private partnerships (PPP); second, the budgeting requirements of the institutions will be reduced since the growing demand for additional services may help the institutions to make extra profits and allocate them in the service competitiveness building and service range expansion initiatives. The article considers the potential competitive advantages of the autonomous sport establishments versus the commercial sport service businesses. We rated the client satisfactions with the quality of the services provided by the physical cultural and sport establishments versus the service prices. Most of the respondents rated the service quality “above the average” with the additional services rated as “worth their money”. The respondents also believed that the service quality may be negatively affected by the poor financial and technological situations of the service institutions.

Keywords: autonomous sport institutions, competitiveness, clients.

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